DDM Marketing & Finance

Rijksuniversiteit Groningen

Study Marketing and Finance in Groningen and Münster to master two of the most important fields of international business.

Price

from €2,771

Level

Academic master

Kind

Course

More information and registration at Rijksuniversiteit Groningen

Description

Would you like to expand and deepen your knowledge in the field of Marketing Analytics and Data Science? Would you like to challenge yourself and combine your studies with a second Master's with a focus on Finance?This two-year programme in Marketing and Finance allows students to challenge themselves by focusing on the impact of digitalization on marketing. You will also learn how to use advanced statistical techniques in a responsible way to analyze data and design and evaluate marketing strategy.To take part in this programme, you first need to study MSc Marketing: Marketing Analytics and Data Science (MADS) in Groningen, during which you can apply to study at Universität Münster in Germany.Tailor this unique programme further: Gain two degrees in two years from two of Europe's best business schools;Learn advanced statistical techniques to analyze big data while also considering ethical implications;Specialize in two relevant fields: marketing and finance;Gain hands-on experience with assignments using the latest tools like Google Analytics 4.After completing this dual degree programme, you will receive the following degrees:* Master of Science in Marketing, track Marketing Anal